Feb
17
Product Questions to Ask Your Self Weekly
As a product manager you can get distracted easily by a million different things. It’s important once in a while (preferred once a week) to go back to basis and check with your self if the direction your going with the product is the right one.
So here are few questions to ask your self weekly:
- Is my product compelling to our target customer?
- Have we made this product as easy to use as humanly possible?
- Will this product succeed against the competition? Not today’s competition, but the competition that will be in the market when we ship?
- Do I know customers that will really buy this product? Not the product I wish we were going to build, but what we’re really going to build?
- Is my product truly differentiated? Can I explain the differentiation to a company executive in two minutes? To a smart customer in one minute? To an industry analyst in 30 seconds?
- Will the product actually work?
- Is the product a whole product? How will customers actually think about and buy the product? Is it consistent with how we plan to sell it?
- Are the product’s strengths consistent with what’s important to our customers? Are we positioning these strengths as aggressively as possible?
- Is the product worth money? How much money? Why? Can customers get it cheaper elsewhere?
- Do I understand what the rest of the product team thinks is good about the product? Is it consistent with my own view?
Source: http://svpg.com